2 Up 2 Down

I’ve been a design enthusiast since childhood. At the age of four I witnessed the launch of Apollo 11, and was amazed that humans could accomplish such feats. I was inspired by the fact that people could design, build and launch something as huge and complex as a Saturn V rocket. And then, of course, we landed on the moon. Wow. I’m still looking for that ‘Wow’ factor. It could come from something complex or from something simple. I rode a Cyclone, not a Big Wheel.

Holiday Time 2007-08

2 Up 2 Down • December 17, 2007January 3, 2023

Marshall Presnell throws a bunch of pencil shavings and rusty nails in the holiday punch. Not much “up” as the year draws to a close, unfortunately.

Smirk All You Want, We’ll Make War

2 Up 2 Down • September 4, 2007January 3, 2023

Marshall Presnell cheers big comfy couches and Barack Obama, while jeers are doled out to stripping away OSHA’s regulatory power and lack of movement on the “I” word.

Even if I didn’t say it, you’d understand it instinctively

2 Up 2 Down • February 9, 2006January 3, 2023

Marshall Presnell starts with the big concepts, like the sun, and works his way down, down, down to John Diebold in this installment of 2 Up 2 Down.

The Water That Makes Your Mouth Water

2 Up 2 Down • June 27, 2005January 3, 2023

The long-awaited return of Marshall Presnell’s design musings! He’s got a love letter for Boeing, a need to find out what Dasani execs are smoking (and how he can get some), and he’s come to praise the prez not bury…. wait, he wants to do both.